WatchBox, the World’s Leading Ecommerce Platform for Collectible Luxury Watches, Secures $ 165 Million in Funding to Continue Global Expansion



First global e-commerce platform for collectible luxury watches supported by Roster of World-Category investors

PHILADELPHIA CREAM, 23 November 2021 / PRNewswire / – WatchBox, the world’s leading online destination for collectible luxury watches, today announced that it has increased $ 165 million equity. Principal investors The Radcliff Companies and The Spruce House Partnership have been joined by CMIA Capital Partners along with other existing investors. WatchBox will invest the capital to further develop its digital platform, expand into new markets and improve what is already the world’s most valuable and extensive inventory selection.

Current WatchBox investors include a roster of professional athletes and watch enthusiasts such as Giannis Antetokounmpo, Chris Paul, Devin Booker, and Karl Anthony Towns. Other investors include a group of world-class entrepreneurs and executives: Michael jordan, Michael strahan, Larry fitzgerald, Bill ackman, Marc Lasry, reference shareholder of Carvana Ernie Garcia II, Danny maegaard, Mike Lazerow, Howard Linzdon and the founders of Warby parker, Allbirds and Harry’s.

With this latest announcement, WatchBox also welcomes three new members to its board of directors, Jeff saunders (Technical director, Warby parker), Eli goldstein (Co-founder, The Radcliff Companies), and David Berkman (Managing Partner, Associates Associates).

“We are proud to welcome Radcliff and Spruce House to the WatchBox family,” said Justin reis, co-founder and global CEO of WatchBox. “Our investors and partners come from a wide range of industries, from consumer and tech, finance and professional sports, but we are all bound by our love of watches. When we founded WatchBox, our vision was to create a brand that would instill trust. so that we can unite a passionate network of enthusiasts. With this foundation, we are now able to use technology to create the best customer experience in the industry.

“We are reshaping the way high-value luxury is treated online,” added Reis. WatchBox and, as we reach major milestones like this, I am especially grateful to our team who have all contributed to our growth and success to date. “


WatchBox is the world’s leading platform for collectible luxury watches, founded in 2017 by Justin reis, Tay Liam Wee, and Danny govberg. Offering the largest collection of luxury watches in mint condition, authenticated and backed by a worldwide warranty, WatchBox is the ultimate destination for watch collectors. Members of the WatchBox collectors community benefit from a white glove concierge service online or at one of our global locations in the United States, Hong Kong, Singapore, Switzerland, and Dubai, with additional locations on the way. As the leading technology platform and pioneer in media-driven commerce, WatchBox produces and distributes original video content daily, with a growing library that includes market information, collector interviews and thousands of watch reviews. . Learn more at


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