WatchBox, the world’s leading e-commerce platform for luxury collectibles, secures $165 million in funding to continue its global expansion


World’s leading e-commerce platform for luxury collectibles, backed by a list of world-class investors

PHILADELPHIA CREAM, November 23, 2021 /PRNewswire/ — WatchBox, the world’s leading online destination for luxury collectible watches, today announced that it has raised $165 million of equity. Lead Investors The Radcliff Companies and The Spruce House Partnership have been joined by CMIA Capital Partners and other existing investors. WatchBox will invest the capital to scale its digital platform, expand into new markets and enhance what is already the most valuable and extensive selection of inventory in the world.

Current WatchBox investors include a roster of professional athletes and watch enthusiasts such as Giannis Antetokounmpo, Chris Paul, Devin Bookerand Cities of Karl Anthony. Other investors include a group of world-class entrepreneurs and executives: Michael Jordan, Michael Strahan, Larry Fitzgerald, Bill Acman, Marc Lasrymain shareholder of Carvana Ernie Garcia II, Danny Maegaard, Mike LazerowHoward Linzdon, and the founders of Warby ParkerAllbirds and Harry’s.

With this latest announcement, WatchBox also welcomes three new members to its Board of Directors, Jeff Saunders (CTO, Warby Parker), Eli Goldstein (Co-Founder, The Radcliff Companies), and David Berkman (Associate Manager, Associates Associates).

“We are proud to welcome Radcliff and Spruce House to the WatchBox family,” said Justin Reis, co-founder of WatchBox and global CEO. “Our investors and partners come from a wide range of industries, from consumer to technology, finance and professional sports, but we are all bound by our love of watches. When we founded WatchBox, our vision was to build a brand that would engender trust, so that we could unite a passionate network of enthusiasts.With this foundation, we are now able to use technology to create the best customer experience in the industry.

“We’re reshaping the way high-value luxury is handled online,” added Reis, “We’ve built our proprietary concierge platform to enable efficiency and scale as we build personal relationships with collectors around the world. We have an incredible group of dedicated people at WatchBox and as we reach milestones like this, I am especially grateful to our team who have all contributed to our growth and success to date. .”


WatchBox is the world’s leading platform for luxury collectibles, founded in 2017 by Justin ReisTay Liam Wee and Danny Govberg. Offering the largest collection of luxury watches in pristine condition, authenticated and backed by a worldwide warranty, WatchBox is the watch collector’s ultimate destination. Members of the WatchBox collectors community enjoy premium concierge service online or at one of our global locations in the United States, hong kong, Singapore, Switzerlandand dubai, with additional locations on the way. As a technology platform and pioneer in media-driven commerce, WatchBox produces and distributes original video content daily, with a growing library that includes market insights, collector interviews and thousands of watch reviews. Learn more about

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