Phillips auction house makes first-ever visit to Riyadh on luxury watch world tour



  • The exhibition will feature up to 100 watches from world-renowned watch brands including Rolex, Patek Philippe, Audemars Piguet, Richard Mille and FPJourne.
  • The exhibition cements the Kingdom’s burgeoning luxury fashion scene, led by the Saudi Fashion Commission.

RIYAD – Phillips, in association with Bacs & Russo, the world’s leading watch auction house, will hold its first-ever world tour stop in Riyadh November 11-13 at the Tuwaiq Palace, with some of the watches most important collections in the world on display.

Saudi watch enthusiasts will be able to see and handle some of the world’s rarest watches from brands such as Rolex, Patek Philippe, Audemars Piguet and Richard Mille before they are auctioned off at their annual flagship auction in person. and online which will take place in New York on December 11 and 12, 2021. This unprecedented exhibition is part of the Phillips’ World Tour featuring nearly 100 exceptional watches visiting cities such as London, Geneva and Hong Kong, with Riyadh included for the first time – cementing the city on the map of luxury fashion and clothing.

Fashion Commission CEO Burak Cakmak said: “We are delighted to partner with Phillips Auction House on their rare watch tour and have them in Riyadh for the first time. We hope this will be the first of many luxury clothing events as we know there is a market here in Saudi Arabia. This auction kicks off 2021 for us at the Fashion Commission, with several events for the national, regional and international fashion community over the next two months. “

Partnering with world-renowned organizations like Phillips Auction House is putting the Saudi fashion industry on the map. Paul Boutros, Head of Watches for the Americas at Phillips, said: “Phillips is honored and proud to partner with the Fashion Commission of the Saudi Arabian Ministry of Culture for this exclusive exhibition. We are dedicated exclusively to the best collectible watches in the world, and Saudi Arabia is an extremely important region for this growing field.

Phillips’ unparalleled team of experts will be on hand to guide watch enthusiasts and collectors through their most exquisite pieces. “The exhibition in Riyadh will provide collectors with an exciting opportunity to meet our specialists, see some of the rarest and most exclusive collector’s watches in the world and receive free appraisals for their own timepieces,” added Boutros. .

Watchmaking masterpieces on display include the Edward Hornby Tourbillon pocket watch by George Daniels, considered the father of modern independent watchmaking. From Rolex, a superb Paul Newman Daytona “John Player Special” and an extremely rare vintage Daytona “The Doctor” with a pulsating dial will be on display. In platinum with an enamel dial, one of only five known Patek Philippe Calatrava ref. 2,526 models are not to be missed, as is a Richard Mille RM 022 Tourbillion Aerodyne Dual Time Carbon watch, one of five ever made.

Just to scratch the surface, other brands featured will include Vacheron Constantin, A. Lange & Söhne, Cartier and several independent brands. Now considered more desirable than ever, it’s no secret that the watch industry is booming. As demand for high-value collectibles increased during the pandemic, secondary sales of watches seeing models in demand sell for 60% or more above their retail value.

The exclusive event illustrates the growth of the luxury fashion market and indicates a business opportunity for international luxury brands as the Saudi market continues to mature.

© Press release 2021



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